ASUSU has a new look

Alison Baugh

ASUSU has a new look thanks to a logo designed by Michelle Allred.

As ASUSU celebrates its 100th anniversary, the group wanted to have a new logo that represents its goals, said Jodie Savage, ASUSU public relations director.

“It’s a fresh look to get people to realize what ASUSU is,” Savage said.

The past logo, a circle around ASUSU, has been used for long enough that no one working with ASUSU remembers when it started, Savage said. The graphic designers for ASUSU came up with numerous logos, and then ASUSU voted on them. By the final vote, Savage said the group was all leaning toward the logo that was chosen. The ASUSU with Aggie bull horns on each side also explains what ASUSU stands for.

Later this year, ASUSU will unveil a separate centennial logo to celebrate its 100th birthday, and Savage said there will also be a party for all students to remember how long ASUSU has been around.