AI club discusses the future of technology in business
Artificial intelligence technology is and will continue to be a big part of upper division education at Utah State University and all over the country.
Preston Peifer is the president of the USU Artificial Intelligence Business Integration Club, where they discuss the future of AI technology and how it will continue to be integrated into society.
“We started this year — our first semester as an official club — and our main focus is really just showing people how ChatGPT works,” Peifer said. “New current AI tech as it comes out and getting a general understanding of how we can use this tech as a tool to better enable them.”
As president of this club, Peifer has been able to host speakers to attend their meetings, such as Sharon Jones and Luke Hutchinson.
Hutchinson has a background with Google and does freelance AI work with an extensive history in computer science.
“AI is not intelligent,” Hutchinson said. “Our brain is doing something probably at the quantum level, which gives us more power than the computer.”
AI technology is developing rapidly and is consistently used in business and schooling.
“We’ll get to the singularity, which is the point where AI is innovating itself faster than we can innovate ourselves,” Hutchingson said. “It’s going to be a runaway process in order to keep up.”
AI is changing fast, even week to week.
“He talked about super interesting things,” Peifer said. “He went down the philosophy behind the definition of intelligence and how it’s kind of hard to quantify. It’s super interesting. It felt like a TED Talk.”
According to Peifer, the technology is coming, regardless if people choose to adopt it.
“It gives you a tool, like having a keyboard before you or a pencil and paper,” Peifer said. “I think students have been using it quite a bit, especially for research gathering purposes. Writing code is also super helpful. It can also be used as a personal tutor to break things down.”
As for the future of the AI club, the members hope to have many more speakers to teach them about business, marketing and artificial intelligence.
“We want to work with some actual companies and get some real data, and then try creating AI systems for them eventually,” Peifer said. “We’d like to create a competition with the marketing department where we can have an on the fly, create a company through AI in five minutes.”